Is there anything that Taylor Momsen cannot do? She stars as Jenny Humphrey in teen drama sensation Gossip Girl, she’s the lead singer of post-grunge rock outfit The Pretty Reckless, and now she’s the face of British fashion label New Look.
I must admit, I’ve never heard of UK brand New Look before, but with Taylor Momsen fronting its campaign I expect all that to change quickly. Taylor’s platinum blonde tresses and devil-may-care attitude seem the perfect match for the label’s rebellious teen market and streetwise fashions.
The brand has a reputation for choosing the coolest up and comers for their advertising campaigns. Pixie Geldof and Alexa Chung have both been New Look models, and Taylor seems to be cut from that same edgy cool cloth.
I wish the ads were more engaging, and the fashions just a little more inspiring, but I can’t fault Taylor’s work here. If you’re more impressed by her studded handbag than I, you can buy it online at New Look.
