Snooki Does Gucci | Handbag Rivals Gift “Jersey Shore” Star with Sukey Bag

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Designers always hope that a celebrity will be snapped wearing their fashions and carrying their purses … unless that celebrity is Jersey Shore starlet Snooki.

The fashion rumor mill is buzzing with word that the Gucci Sukey handbag that seems permanently attached to the reality star’s arm was a gift, not from Gucci but from the fashion house’s competitors. The scheme is allegedly designed to make Gucci as unfashionable as the perma-tan and bouffant hair Snooki sports.

Simon Doonan, creative director of Barney’s and New York Observer gossip columnist claims Snooki is the perfect target as “her ability to inspire dress-alikes among her fans is questionable. The bottom line? Nobody in fashion wants to co-brand with Snooki.

This is the sort of plotting I’d expect to see on an over-the-top television program rather than real life, but I must admit it’s genius. Snooki might not be very popular amongst the fashion world, but at least she’s enjoying a $900 handbag for nix. I’m almost jealous!

[Source: Grazia Daily]
[Image Source: Amy Nicole Waltney/Wikipedia Commons]