Pierotucci’s New Fortuna Bag | Convertible Recycled Leather Handbag Brings Good Luck

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Pierotucci Fortuna Bag

Pierotucci Fortuna BagItalian fashion house Pierotucci has launched a luxury eco-accessory for the ladies and the lads with its Unisex Fortuna Bag.

It might seem unusual to call a leather bag green, but Pierotucci created it from off-cuts collected from local Florentine leather companies. With several different leather styles and colors at its disposal, Pieotucci decided to create small limited edition versions of the new design. Each one is numbered to emphasize its quality and unique style.

Unlike so many of Pierotucci’s creations, the Fortuna was styled to capture the imagination of younger fashion fans. The look is a bit more contemporary and casual than previous designs including The Royal Highness and Tucci, and it’s got some very clever design features.

The Fortuna appears like two bags in one, with metal hooks helping you fold it down or expand it depending on your needs. There’s also a range of carrying options, including top handles and a removable strap. Depending on how you use it, the Fortuna can be anything from a clutch to a cross-body bag, carried by hand or slung over your shoulder.

The finishing touch is the corno rosso, a chili pepper symbol that represents good luck in Southern Italian culture. I’m not sure whether the Fortuna will bring you such fortuity, but it probably can’t hurt!

The Fortuna bags are available from selected stores in Florence and Rome, as well as the Pierotucci website.

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