Actress, singer, and cookbook writer Gwyneth Paltrow is the new face of American handbag label Coach. But US audiences won’t see her ads in their fashion magazines, as they’ll appear exclusively in Coach’s new European and Asian markets, including Britain, Spain, Portugal, China, and France.
Gwyneth Paltrow’s photos will appear in international magazines this fall to complement Coach’s 70th anniversary campaign. They’ll have an American feel to them though, as they were shot on a Manhattan rooftop by acclaimed fashion photographer Peter Lindbergh. I’m sure foreign audiences will lap up the images of the New York skyline and the blonde, all-American actress.
Gwyneth Paltrow is a long-time fan of the label that she calls “the quintessential New York brand.” And it appears the admiration is mutual. Reed Krakoff, the executive creative director and president of Coach, said that Paltrow has the same energy, elegance, and spirit that his label does.
The Oscar winning actress is no stranger to the modeling world, as she’s previously fronted commercials for Estee Lauder, Christian Dior, Tod’s, and the Korean fashion label Bean Pole International. Do you think she’s the right fit for Coach? And are you disappointed that her ads won’t be seen Stateside?
[Image Source: Andrew Halpern/Wikipedia Commons]
