Though I’m really not sure why, home shopping channel QVC seems to be quite popular in the fashion world right now. Big names like Erin Fetherston and Rachel Zoe have landed deals with the company, and even Betsey Johnson is practically begging for a diffusion line with them.
Well, one of the newest debuts on the channel came from environmentally-friendly handbag company Rebagz, which we know and love for its recycled juice pack purses. The Eco-Chic line made its debut on QVC yesterday as part of the “Green Living” show with the brand’s Magnolia, Jasmine, and Sun Rice styles.
Rebagz creator Marty Stevens-Heebner, a designer with a message, had this to say about the joint effort:
“QVC is the perfect showcase for our beautiful bags because it provides us with the chance to tell our story to millions of home shoppers,” said Stevens-Heebner. “We believe in style as much as sustainability and I hope that by reaching QVC’s large audience we’ll get more shoppers to think about how their handbags are made and who’s making them.”
[Source: fibre2fashion]
