DKNY Collaborates with Bag Snob Bloggers | Limited Edition 5-Piece Handbag Line

52 sec read

DKNY Bag Snob Travel Bag

DKNY Bag Snob Travel BagWhen the bloggers at Bag Snob slagged off a DKNY handbag, they probably never imagined they would work with the label a couple of years later. However this bout of internet snarking has given birth to an unexpected design collaboration.

It all came about when DKNY’s PR department spotted the offending review. They could easily have ignored it or struck out but they handled the situation with grace, simply commenting “Haven’t you ever taken a picture of yourself that doesn’t do you justice?”

And so a friendship was born, and that relationship led to a limited edition five-piece collection. The press release tells us the line has everything that “every woman needs to complete her bag wardrobe.” That’s a lofty claim, but the range is so diverse that it also might be true.

The Tote ($495 ) is a classic square bag which takes its cues from TV’s period dramas Mad Men and Pan Am. The designers would like us to carry it by day, before switching to The Clutch by night. At $265 this evening purse is more expensive than I’d usually contemplate, but its reversible sequin trim gives it a bit of extra value. Jetsetters are taken care of with The Travel, pictured, a $565 bowling bag style which comes complete with FAA-approved toiletry bottles and a vanity stand. The crocodile decorated Treasure ($365) and the convertible Trendy bag ($325) round out the collection.

The Bag Snob for DKNY handbags are available now from the DKNY website and Net-A-Porter.

[Source: CultureMap]

Author