Cho Cho Design House has released the Cho Cho smartphone bag, an accessory the fashion house claims is the first tailor-made for holding the new generation of cell phones.
The purse is the work of Canadian born designer and singer Aasha. She says she was inspired to create the purse to keep pace with her busy life as a recording artist and new mother. She called it Cho Cho after the Japanese word for butterfly. The animal, which is a symbol of the freedom and beauty the bag embodies, is emblazoned across the front of the purse.
Personally I wonder whether we really need a bag made for holding smart phones. After all, our regular accessories seem to have enough space for carrying this new technology and other items as well. However there are a few features about the Cho Cho that caught my eye. While the design is a bit gaudy for my tastes I can’t fault its quality. Aasha has used genuine lambskin leather and decorated it with authentic Swarovski crystals. I also like the secret window on the back, which allows us to check our smartphone for messages and calls without removing it from the purse. The adjustable and removable straps also allow us to wear it three ways for extra versatility.
So while I’m not sure the market was crying out for the Cho Cho as its creators would lead us to believe, many gadget loving girls will probably embrace this tech-focused purse.
