New handbag collection olivia + joy, the latest from Accessory Exchange, has made its exclusive debut at Macy’s stores. The bags will be rolled out into other major retailers later this year.
The olivia + joy bags were developed with the aim to “inject some excitement back into the handbag department,” according to Accessory Exchange president Abe Dweck.
The purses are trend focused rather than classic. Look for stud and chain accents catering for rocker chicks and ruffles and bows for the girly girls. They’re crafted from man-made leather-like materials in a range of colors, from statement making black and white to pretty muted pastels for spring. Olivia + joy puts new twists on classic shapes, such as the mini bag which converts to a clutch when straps are removed.
Olivia + joy bags are affordably priced at $48 to $98. Accessory Exchange hopes to expand the accessories range, with plans to add belts and leg wear to the collection by the end of the year.
