Bulgari has tapped British designer Matthew Williamson to create its handbag collection for spring/summer 2011. This is the first time the Italian luxury label has had an official designer at the helm.
Bulgari bags tend to be conservative and elegant affairs, so it will be interesting to see whether Williamson reigns in the exuberant color he was known for as creative director of Emilio Pucci.
A statement from Bulgari’s CEO Francesco Trapani suggests the brand will invite Williamson to bring his signature flair to the label’s purses.
“We chose Matthew Williamson for the great sense of color and design he brings to his work which resonates with our brand’s rich history,” explained Mr. Trapani.
We’ll get our first sneak peek at Matthew Williamson’s debut line for Bulgari at Milan Fashion Week this September. I’m definitely looking forward to discovering what Williamson can bring to this classic brand.
[Image Source: Caroline Bonard Ucci/Wikipedia Commons]
