Casually chic Parisian clothing brand JOIE has teamed up with Santa Monica’s Shutters on the Beach hotel to create a limited edition beach bag.
The collaboration might seem unexpected, but the brands are a natural fit. Despite its European heritage, JOIE has always been inspired by the lifestyle of Southern California. And when it comes to Californian retreats, few have the reputation of Shutters on the Beach. It’s a member of the Leading Hotels of the World group, and a favorite amongst celebrities who want to holiday away from the prying eyes of the paparazzi.
The JOIE and Shutters on the Beach bag’s design is simple but stylish, with a white canvas body and contrasting tan leather-wrapped handles. Those handles add luxury, but I’m not sure how they’ll survive in the elements. There are more practical touches though. The lightweight wooden bottom will stop the bag toppling over in the sand, and its water-resistant pockets are ideal for keeping your cell phone and MP3 player safe from splashes.
Just 300 of the bags have been made, so you’ll need to be quick to score one. They retail for $175 from the Shutters hotel boutique, JOIE’s Parisian flagship store, and Shutters on the Beach’s website.
