Indian fashion designer Mrugesh Parmar is at it again. Not even a month after receiving the Guinness World Record and Limca Book of World Records titles for the world’s largest fabric handbag, he’s crafted the planet’s biggest newspaper purse.
Parmar’s latest record breaking effort was carefully crafted from a massive nine kilograms of old The Times of India newspapers. It measures 4.26 meters by 7.01 meters, and is four meters deep. Its handle is also an impressive five meters long. For those playing at home, that dwarfs the previous record holder, a 4.18 meter by 6.62 meter paper bag crafted in Romania in 2009.
I can’t imagine Parmar’s bag would be very practical, but I suppose it’s an innovative way to recycle! And while collecting records clearly motivates Parmar, it seems he’s equally passionate about raising awareness about this environmental practice.
“I want people to use paper and not plastic bags,” he told The Times of India. “They neither harm environment nor animals.“
Parmar will take his green message to the people of India when his great big bag is exhibited at an upcoming UNICEF display.
I wonder what record Mrugesh Parmar will break next. I can’t imagine he’s done yet, can you?
