Dee Ocleppo is following in the footsteps of her famous husband Tommy Hilfiger and launching a handbag collection.
The idea for Designs by Dee Ocleppo came about when she was helping her beau on his forthcoming Home Shopping Network line. If she could inject some creativity into his diffusion line, scheduled to hit the television shopping channel in March 2012, why not launch her own label?
Ocleppo is starting small with just four core bags: a framed clutch purse, a satchel, a shoulder bag, and a tote purse. However as customers can choose their own handles and fabrics from an extensive range, the possibilities are endless. There are 13 coverlet choices in all including casual denim and quilted nylon, contemporary leopard printed canvas, and chic coral patent leather.
Ordinarily we pay a premium for a personalized handbag, so I’m thrilled to see the Designs by Dee Ocleppo will be attainable for most fashion fans. Prices start at just under $100 and go up to $250 for some of the more expensive finishes. That top end is still relatively affordable in fashion circles.
Ocleppo said it was important for her to keep prices low.
“I’d like to offer what’s trending and what people have and what’s in fashion now and not break the bank,” she told Women’s Wear Daily. “For a bag these days, it’s pretty affordable. You don’t have to mortgage your home. I think it’s unique, it’s accessible and affordable for everyone – and it kind of makes you the designer. It gives you control.“
There’s no word yet on when the Designs by Dee Ocleppo handbags will hit stores, but with Ocleppo’s vision for chic yet affordable style I’m sure the accessories will be popular when they do!
[Source: Contact Music]
[Image Source: Saloca/Wikipedia Commons]
