Analeena may not be a household name just yet, but the French brand is generating massive industry buzz.
The collection received rave reviews at last year’s London Fashion Week. Harrods responded to the demand and became the label’s exclusive UK retailer. After making its debut, the entire collection sold out in just two weeks.
I’ve got to tell you, the public’s enthusiasm isn’t because the bags are cheap. The luxurious python and crocodile skin finishes see Analeena purses priced between 2,000 and 10,000 Euros. That’s an amazing amount for a lesser-known name, but Analeena bags have a few features which encourage bagistas to splurge. While most exotic bags are heavy, Analeena purses are surprisingly lightweight. The handbags also come in a fun range of colors, matched by the brand’s signature pink lambskin lining.
It’s surprising to see such an expensive brand take off in the midst of a financial crisis. Its ability to defy the global trends means Analeena’s definitely a name to watch.
