The Gap Collaborates with 10 Corso Como | American Brand Marks Italian Expansion with Limited Edition Totes & Apparel

Posted on: Sep 13

The Gap is celebrating its move into the Italian market by collaborating with local retailer 10 Corso Como. The team will launch a limited edition fashion line during Milan Fashion Week.

The Corso Como Gap range will feature men's and women's t-shirts and sweatshirts, and cotton tote bags. Tees and sweatshirts are Gap staples, but the totes are something new from the brand.

The collection features two different design themes. The first is the signature circles graphic that Corso Como is famous for. The second theme features art works from American artist Kris Ruhs chosen by Gap founder Carla Sozzani. The art theme may seem unexpected at first, but Kris Ruhs actually oversaw the creative direction of 10 Corso Como's stores in Milan, Tokyo, and Seoul.

If you've got your heart set on owning one of these limited edition items, you may need to start saving for that Italian getaway. The collection will be available exclusively through 10 Corso Como Gap's pop-up store in Milan from September 22.

[Source: Luxist]