Mulberry’s New San Francisco Store | First British Boutique in Frisco

Posted on: Jun 27

Mulberry SignMulberry's just opened the doors of its first San Francisco store. The boutique, located at 166 Grant Avenue, is a striking tri-level building which oozes nineteenth century style.

The building, which spans some 3100 square feet, features retail and gallery space. Handbags, footwear, and women's apparel from Mulberry's core and seasonal lines are amongst the items on offer in the retail space. The gallery area on the second floor will host pop-up exhibitions and collaborative projects.

It might be an American store but the design work of renowned British architects ensures the San Francisco store feels like it's been transplanted from the Old Dart. The customer elevator, with its brass doors and fretwork panels, takes inspiration from the folly structures of Mulberry's Bond Street flagship. The white porcelain tiled wall draws attention to the double height ceiling. The stark finish contrasts beautifully with the store's dark wood floor.

Mulberry's chief executive officer Bruno Guillon says his firm's "delighted to be launching our first store in San Francisco." He added that America continues to be a high priority for the British brand.

"In addition to the new stores we have opened this year in New Jersey and San Francisco we are actively looking for more premium retail spaces capable of reflecting the luxury, modernity and craftsmanship of the Mulberry brand," he explained.

Are you excited to see Mulberry in San Francisco?

[Source: Haute Living]
[Image Source: Aaron Anderer/Flickr]

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