Jennifer Lopez is a modern style icon. If you've followed her fashions over the years you'll probably want to wear apparel and accessories she's designed for Kohl's. The American retailer will sell lifestyle brands dreamed up by J-Lo and her hubby Marc Anthony.
Lopez's collection will focus on what women want. Think handbags, dresses, jewelry, sleepwear, and shoes. Anthony is taking care of the men with sportswear, dress shirts, sports coats, and business ties amongst the offerings. This is just the start of their Kohl's empire though; homewares may be next on the agenda.
The couple said the Kohl's collections "will definitely represent who we are." I suppose that means we can expect plenty of glamour, and a bit of Latin flair.
Look out for the Jennifer Lopez and Marc Anthony products in Kohl's stores next fall. The deal is said to generate $3 million in profits for Kohl's but I'm just not sure whether the world needs another pair of celebrity designers. Are you excited about the collections?
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