Fiorelli Develops New Lines | Handbag Label Adds Youth & Heritage Collections for Spring 2012

Posted on: Aug 26

New Fiorelli BagFiorelli will add two new handbag collections to its range for spring 2012. The signature line will continue to be its flagship, but it will be complemented by a youth line and another range celebrating the brand's heritage.

The signature collection will continue to feature fashion-forward designs in its regular seasonal and cruise offerings. Next season's pieces include snake-printed purses, woven accessories, and a collection of color-blocked bags.

The youth line, called Fiorelli London, is targeted at 15 to 24 year olds. It will also follow key trends but feature a much bolder color palette. Its neon hues, shocking reds, and strong polka dot and stripe prints are sure to turn heads!

If all that sounds too much for you, the Fiorelli Established 1988 range may be more your speed. This line takes us back to Fiorelli's roots with its classic shapes, colors, and textures. Large shoulder bags with zippered pockets and flap tops are some of the signature pieces from this heritage range.

The new Fiorelli collections will be available from Fiorelli stores and other selected retailers, including the brand's website, from spring 2012.

Are you excited to see Fiorelli diversifying its handbag range? Which line do you think sounds most appealing?

[Source: Drapers Online]

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