I haven’t always been impressed by the bags DKNY’s released in recent seasons, so I’m thrilled to see the label’s brought in some fresh design blood. The American fashion house has collaborated with fashion bloggers Tina Craig and Kelly Cook for five exclusive fall purses.
The girls know a thing or two about handbags, as they both write for The Bag Snob. The partnership came about when the writers said one of DKNY’s handbags looked like “a sea creature.” DKNY’s public relations department defended their bag and sent the Bag Snob team a purse so they could appreciate its charms. The bloggers agreed the bag was much more appealing in person, and an online relationship was formed.
Bag Snob’s new handbags for DKNY were created using the blog’s “5 essentials” rubric. The result is a selection of purses for every occasion, including a daytime tote, evening clutch, and travel bag.
The Bag Snob handbags will be priced between $265 and $565. You can reserve them through DKNY’s Facebook page now ahead of their October release.
What do you think of DKNY’s decision to bring bloggers on board? Are you looking forward to Tina Craig and Kelly Cook’s bags, or do you think they should have left the designs to the professionals?
