Keep your eyes peeled if you’re wandering the streets on Saturday, March 5. Yves Saint Laurent employees will be handing out this year’s Manifesto in free tote bags!
Two thousand lucky pedestrians in the world’s fashion capitals Paris, New York, Hong Kong, London, Tokyo, Milan, and Los Angeles, will receive the limited edition bags. Each one bears the image of model Arizona Muse on one side, as captured by fashion photographers Inez van Lamsweerde and Vinoodh Matadin, and the iconic YSL logo on the other.
And of course there’s the eighth edition of the Manifesto itself tucked away inside, with the Arizona Muse ad campaign and an interview with designer and Manifesto mastermind Stefano Pilati.
“I offer another perspective of a luxury brand to a broad demographic that doesn’t necessarily relate to fashion in the way that a more privileged layer of people do. I want to create a wider influence for the message that is being sent from the catwalk, by taking imagery of the collection and giving it to people on environmentally friendly paper in the street without targeting a specific demographic,” explained Pilati of his vision for the Manifesto.
Best of luck for securing your copy of this special publication, and the bag that goes with it!
