Sarah Jessica Parker has reportedly parted ways with Halston Heritage. The actress served as the president and chief creative officer of Halston's diffusion label since January 2010.

Details are very scant at the moment, but the always reliable Women's Wear Daily reports that the Sex ...

When Halston chose Sarah Jessica Parker as its creative director, the fashion world was turned upside down. Even fans of SJP wondered if she had the chops to actually design clothes and accessories, as opposed to just looking good in them. But her simple, chic, and affordable designs ...

Heritage is Halston's diffusion line, which means that it's a little more affordable and a little more casual than the Halston line. It has developed a major cult following amongst tastemakers like Sarah Jessica Parker and the like, and it is beginning to get a lot more press for this reason.

I have ...

Ever since we heard the news, we've been dying for the details of Sarah Jessica Parker's new position at Halston. Now the Sex and the City star has dished the dirt, and it's pretty spectacular.

SJP has been named the fashion house's president and chief creative officer. She will take ...

After rumors started to swirl yesterday, Halston has been quick to confirm the good news: Sarah Jessica Parker will partner up with the iconic fashion brand.

The Sex and the City star will take on an active design role working on the Halston Heritage line. This is the ...

Back in September it was rumored that Sarah Jessica Parker would front Halston's next advertising campaign. But it seems the Sex and the City star may take an even bigger role at the recently revamped fashion house.

The industry is buzzing with the rumor that SJP may land ...

Get ready for the media frenzy and paparazzi obsession. The infamous gals of Sex and the City are back to filming for the newest installment in the movie franchise, and the first images of filming are quite promising.

Expect more luxurious fashion and over-the-top outfits from the quirky and lovable character Carrie ...

Unleash your inner Carrie Bradshaw carrying this fun Eiffel Tower bag from Timmy Woods. Sarah Jessica Parker turned heads toting this unique beauty in the original Sex and the City movie, and if you're got the money to spare so can you!

The Parisian icon is made from Acacia wood ...

In these troubling economic times, few of us have the money to really splurge on the big name designers. But Sarah Jessica Parker believes we shouldn't have to miss out on a little celebrity style. With her Bitten collection, the Sex & The City star has created handbags even ...

This cute canvas carryall bag brings you all the style of Sex & The City's Sarah Jessica Parker, without the dreaded designer price tag. It comes from SJP's Bitten range, a luxury label which is so adorable and affordable!

The tough canvas exterior is patterned with a delicate contemporary floral print. I love the ...

This wristlet from Sarah Jessica Parker's Bitten collection is a stylish alternative to a traditional wallet or clutch.

I love the bold tartan print, which would add a pop of color to your winter wardrobe. The gold wristlet chain brings a little bling to this simple purse.

The metallic snap closure opens to reveal an exterior ...

Sarah Jessica Parker is a Hollywood style icon with a difference. She may carry luxurious Prada and Louis Vuitton creation as Carrie in Sex & The City, but when she founded her own clothing label these high fashion designers with their inflated price tags were the furthest thing from her mind.

The Bitten ...