West Feren Handbags | Simple, Sophisticated, Unique & Individual Designer Purses by Alison Pawling

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Here is a new purse designer, fresh on the scene, whose individual take on sophisticated & modern handbags is getting attention.

Shops like celebrity favorite Kitson and online e-tailer Shopbop are among the first to carry some of these very unique and original handbags.

I’m referring to West/Feren Handbags, the creative brain child of NYC designer Alison Pawling. West/Feren Handbags, named after Alison’s grandmothers, is comprised of designs that are sleek and unabashedly bold.

All of Alison’s bags show the tell-tale signs of a thoughtful, artistic design process behind their creation. From the structured silhouettes of her clutches and shoulder bags to their sometimes bold exteriors (and interiors!), Alison demonstrates the prowess of a seasoned designer.

Yet this freshman designer, despite her years of experience in the fashion world, manages to avoid the pitfalls of other newbies by keeping her designs simple and sophisticated.

My personal favorite, the Hudson Bag, is a practical bag which features the juxtaposition of military-style detailing with an ultra-modern interior lining. The Hudson measures 10 x 12 x 4 and boasts a magnetic flap exterior pocket as well as two interior zip pockets.

Another design worthy of mention is the Portland Clutch ($276) which measures 6 x 12 x 1.5 and is an inexpensive alternative for those of you who are Pierre Hardy handbag fans. Be sure to check out the equally appealing Court Bag ($564). That is one hobo I’d love to add to my collection.

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