It's no surprise that celebrities are the best advertisements for fashion products. Of course, showcasing your items on an A-list star during awards season is easier said than done. Maybe the somewhat easier alternative is getting it on the small screen during primetime.

Elie Tahari has had its share of celebrity party sightings, but it seems to be making it even bigger on television. In recent episodes, more than a handful of Tahari outfits made their TV debut on popular shows like Desperate Housewives and fashion-conscious Ugly Betty.

It's no surprise then that Tahari's Aimee blouse popped up the other day on not one but two more highly-watched shows. Calista Flockhart was seen sporting the yellow top on Brothers & Sisters, and designer diva Blake Lively's character Serena van der Woodsen wore the Aimee blouse on Gossip Girl.

Though I'm sure many faithful fans of Brothers & Sisters noticed and appreciated the pretty top on Flockhart, I have a feeling it was the appearance on the always fashion-forward Gossip Girl that caused the Aimee to fly off Tahari's boutique shelves. After all, the show has been promoting designer clothing and accessories (like the Gucci Hysteria Python and Lady Dior Cannage) with success since the show's inception.

This could be just the beginning of Tahari's television love affair. Keep your eye out for some of their pieces on The Celebrity Apprentice. It's rumored that self-proclaimed fashionistas Joan and Melissa Rivers recently bought a few items from the designer's SoHo boutique for future episodes of the reality show.

[Source: WWD]
[Image: wanderlusting muse/Flickr]

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All our favorite actresses are on board, but it seems one big name has been neglected in the plans for the Sex and the City sequel. Apparently no one has made contact with the television series' and original film's stylist Patricia Field.

"I'm currently doing Ugly Betty, the TV show, and some movies coming up but I haven't been contacted yet," Patricia told Heat magazine.

Patricia has helped make Sarah Jessica Parker a style icon with her quirky Carrie Bradshaw looks. Bagistas will also remember Patricia's inspired accessory choices, gifting Louise with a Louis Vuitton Motard Firebird handbag, giving Carrie that flamboyant Timmy Woods Eiffel Tower bag, and pairing sexy Samantha with a bold Rebecca Minkoff Market Tote.

Sex and the City without Patricia Field is like Dolce without Gabanna! I can't imagine the anticipated sequel being as fashionable or fabulous without Patricia's expertise, so I really hope her invitation is in the mail!

[Source: Female First]
[Image Source: Manfrys/Flickr]

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Those celebrity guests just keep on coming for Ugly Betty. New York handbag designer Zac Posen is the latest fashion face to step onto the set of the ABC comedy series.

Zac has already filmed his episode, but he's staying mum on exactly what his role will be. It will hopefully be a substantial one though as it required a full day's filming. I'm keeping my fingers crossed for some serious interaction with America Ferrera's brace-faced Betty Suarez!

"It all came together rather last minute. I had just canceled my three-day trip to Paris, and they called me to do it. My call time was 9 am, and I stayed all day," Zac told New York Magazine.

Zac joins other Ugly Betty designer guests Vera Wang, Isaac Mizrahi, Kenneth Cole, and Christian Siriano. And let's not forget the appearances of modern style icons Lindsay Lohan, Victoria Beckham, Naomi Campbell, and Adriana Lima. The storylines may have become a bit over the top in recent years, but when it comes to booking the big fashion names, Ugly Betty gets it so right.

[Source: Hollywood Life]
[Image Source: Arthur/Wikipedia Commons]

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